Strategic clarity. Organizational alignment. Real execution.

Supporting startups, growing companies, and mission-driven organizations across sectors and geographies.

Who We Are

Insight Global Consulting provides fractional executive leadership to startups, growth-stage companies, and mission-driven organizations operating across sectors and geographies. We step into key leadership roles across strategy, operations, marketing, and finance to help organizations scale with clarity, alignment, and execution.

What We Do

We assess where you are, define where you’re going, and step in to lead the strategy and execution required to get you there.

Organizations gain access to a coordinated executive team without the need to build a full internal C-suite.

What Makes Us Different

  • We step into leadership roles, not just advisory positions

  • Strategy and execution are led together, not handed off

  • We align teams, systems, and priorities across functions

  • We provide integrated leadership across COO, CSO, CMO, and CFO functions

Our Approach

From assessment to execution, we operate as an embedded extension of your leadership team, ensuring strategy is translated into measurable, lasting results.

Leadership & Expertise

Founder & Principal, Fractional COO / CSO

Shannon Smadella, MBA

Shannon is an award-winning strategist and executive operator with over two decades of experience working across corporate, nonprofit, and emerging sectors.

She provides fractional leadership across strategy and operations, stepping into organizations to align direction, structure, and execution. Shannon has worked with startups, multinational companies, and international nonprofits—supporting initiatives across North America, Europe, and Africa.

Her work focuses on designing and leading organizations that are not only strategically sound, but operationally aligned—bridging strategy, governance, and execution to support sustainable growth in complex environments.

She has led multi-million-dollar initiatives, advised global organizations, and contributed to international dialogue through her involvement with the United Nations. Her approach reflects a commitment to ethical leadership, cross-sector collaboration, and building organizations designed to last.

Depth of Experience Across Functions

Each function within our model is supported by experienced operators with a track record of execution across high-growth and complex environments.

This includes leadership experience in:

  • Scaling and exiting multiple companies

  • Managing over $1B in paid media and building multi-million dollar brands with global reach across complex, non-consumer, industrial, and manufacturing sector

  • Leading financial strategy, capital planning, and growth-stage operation

  • Advising startups, multinational companies, and global initiatives

  • Operating across biotechnology, pharmaceuticals, industrial sectors, global policy, and international nonprofit environments

Our model is further supported by leadership with advanced degrees, including MBAs from leading institutions in Canada and the United States.

Rather than relying on a single perspective, this approach brings together specialized expertise across functions, integrated through a coordinated leadership model.

How We Work

We begin by understanding your current state—identifying strengths, gaps, and opportunities for alignment and growth.

01 — Assess

We translate insight into strategy—developing clear, tailored approaches and structures that support your objectives.

02 — Design

We work alongside you to execute—ensuring plans are operationalized and progress is sustained.

03 — Implement

Where needed, we bring in trusted partners and specialists—extending capability while maintaining cohesion and direction.

04 — Connect

Global Reach & Strategic Network

Global Experience Across:
Biotech • Nonprofit • Health & Wellness • Policy • Emerging Markets

We work across sectors and geographies—supporting organizations operating in complex, high-growth, and highly regulated environments.

Our approach extends beyond strategy. When additional expertise is required, we draw on a trusted global network of partners and specialists—ensuring the right capabilities are in place to move work forward.

This allows us to remain agile, responsive, and tailored—while delivering work at the level of larger firms.

Insight Global's Reach

Where We’ve Worked

World Vision logo with a black background and gray mountain peak graphic.
Gray medical cross symbol next to black text that says "First Aid Kit".
A black and white medical cross symbol next to text that reads "Emergency Medical Service"
Silhouette of a tree with light shining behind it, and a snow-covered house with a tall spire, set against a night sky.
TSN logo in gray with black background
Logo for Big Brothers Big Sisters of Canada with stylized abstract design and bold text.

Book a discovery call.

To ensure that our consulting services are the right fit for your firm, let’s hop on a 15 minute discovery call to discuss.